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The user story is a communication tool between the product team and stakeholders to ensure a common understanding of what needs to be developed and why. It helps is designed to spark a conversation on the product, and can help prioritize development tasks based on the value they deliver to the end user.
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Role/Actor: Describes the type of user or stakeholder involved.
Goal/Objective: States what the user wants to accomplish.
Benefit/Reason: Explain why the user wants to achieve this goal.
User Persona
Demographics | |
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Name | Emily Johnson |
Age | 21 |
Occupation | College Student |
Annual income | Part-time job |
Marital status | Single |
Family situation | Lives with roommates in off-campus apartment |
Location | Urban area near the university |
User Description |
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Emily is a 21-year-old college student living in an urban area near her university. She's single and supports herself with a part-time job. |
Psychology | |
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Personal characteristics | Tech-savvy, ambitious, detail-oriented |
Interests | Educational technology, academic success |
Personal aspirations | Graduate with honors, secure a good job |
Professional goals | Gain relevant work experience during college |
Pains | Time constraints, fear of choosing wrong professors |
Main challenges | Balancing coursework with part-time job |
Needs | Efficient tools for course planning |
Behaviors | |
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Preferred channels | Online platforms, college bookstores |
Online behavior | Research-oriented, comparison searches |
Search terms | "Best professors for [course name]", "Student reviews professors" |
Triggers | Positive user reviews |
Barriers | Complicated user interfaces |
User Stories
As a college student, I want to find the best classes in an efficient manner, so that registering for classes is as painless as possible.
As a college student, I want more information about classes and professors, so that I can learn more about the university.
Sample Points of Conversation:
How do students determine which classes are best for them?
How should we present our data so that students can easily access the information they need?
What kinds of extra information do students need to know?